After years of moving around the country with the Marine Corps, we set roots in Fredericksburg, Virginia, and opened River Rock Outfitter in November 2014. A culmination of a dream to open our own shop and establish roots in a community we love.

Our shop has a natural look and feel, unassuming and accessible to all levels of outdoor enthusiasts. We have walls of specialty gear for outdoor activities; however, our story starts and ends with our first-hand experience. Our expert staff are the life blood of our shop. Our staff are tested athletes, certified professionals, and true gear nerds. Their knowledge and experience inspire adventure and make the inaccessible feel within reach.

We are a traditional, community-based specialty outdoor retailer. We are dedicated to fostering community with in-store events, providing demo opportunities to test before you buy, and local outdoor adventures. Our goal is to provide you a specialty retail showroom that is a destination and a center point for outdoor enthusiasts.

From the Rappahannock to Shenandoah National Park and points in any direction, we offer a true outdoor experience.